Pimelea octophylla, commonly known as woolly riceflower or downy riceflower, is a species of flowering plant in the family Thymelaeaceae and is endemic to south-eastern continental Australia. It is an erect shrub with densely hairy young stems, narrowly elliptic leaves and heads of 22 to 45 densely hairy, cream-coloured to pale yellow flowers surrounded by 6 to 12 leaf-like involucral bracts.

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